Holo ʻo Puma i ka 2017 Seoul Dubai Festival

Ke hoʻomau nei ʻo Puma i ke alakaʻi ʻana i ka moʻomeheu o ke ola alanui ma ka Hikina Waena ma ke ʻano he mea kōkua nui i ka ʻoihana ma ka hoʻolaha ʻana i kona komo ʻana i ka Soul Dubai Festival kiʻekiʻe o kēia makahiki - ka hanana mua ma Dubai e hoʻolaha i nā ʻano, nā kiʻi, nā hoʻolālā, nā mele a me ka holomua. moʻomeheu kūlanakauhale.
E hoʻohana ʻo Puma i ka Soul Dubai Festival ma ke ʻano he kahua e hōʻike ai i kāna #Run the Street i kēia manawa, ka hoʻolaha haʻuki hou loa o ka brand i kēia makahiki e hoʻolauleʻa ana i ka poʻe hoʻokūkū a me ka ikaika o kēia hanauna a hāʻawi iā lākou i nā mea kūʻai hou loa a me nā huahana kiʻekiʻe loa i ka mākeke. mai Limitless a i Tsugi Jean". E hoʻokipa pū ʻo Puma i nā hana i koho ʻia ʻo Grammy a me nā hui alanui kūloko, a me ka hoʻolaha ʻana i kahi huahana liʻiliʻi e kūʻai wale ʻia ma ka Dubai Soul Festival.
I nā makahiki i hala iho nei, ua hoʻokiʻekiʻe ʻo Puma i ka pae ma o ka launa pū ʻana me kekahi o nā mea hoʻokani pila nui loa o ka honua, e lawe ana i ka brand i ke alanui me kēia mau kiʻi honua a me nā hoʻolaha honua ma ke ʻano he ʻāpana o ka puka ʻana o nā ʻano hana maʻamau i ka Middle East.
Ma ko lākou Soul Dubai, hāʻawi ʻo Puma i nā mea inu a me nā mea hou aʻe, i hoʻoulu ʻia e nā alanui kūlanakauhale o kāna mau kūlanakauhale punahele. E komo i loko o kahi pā i hoʻopaʻa ʻia me nā lako DJ a me nā mea kupanaha ma Boma Club, e hoʻopau i nā pōʻino ma nā alahele, e leʻaleʻa me nā hui alanui kūloko a loaʻa i kahi noho maikaʻi loa i mālama ʻia no nā hōkū ʻoi loa ma ka Seoul Festival a me ka hoʻokipa lanakila a me ka Grammy- koho ʻia nā mele hip-hop ʻo The Nexus (Anderson Buck & Konsold) a me kahi mele. a. R. No ka manawa mua ma United Arab Emirates.
ʻO Anderson Buck, ka mea hana pū me nā inoa kaulana i ka honua mele e like me Sculpbuy Q, Snakehips, a me Kauka Dre, ua hui pū me ka mea hana mele kaulana a me ka mea haku mele ʻo Consoldage, nāna i haku i nā mele me nā mea pena e like me Brugidi, Kendrick Lamar a me Jeremiah. Gay. E hoʻokani ka duo AKA Nexorries ma 5:30 pm i ka lā mua, e hoʻokani ana i kā lākou mele ma ka Hale Hōʻikeʻike ʻo Boma - a e mālama ʻia kahi hālāwai hoʻokipa maikaʻi ʻole no kēlā poʻe laki.
Ma waho aʻe o kāna hana me nā mea hana kiʻi honua, makemake ʻo Puma i ke kākoʻo ʻana i nā kumu ʻāina, e hana pū me nā kālena kūloko a me nā mea hoʻomohala, kūkulu i nā hoʻolaha honua, a me ka hoʻokumu ʻana i nā pilina ma ka Middle East. Mai ka hoʻomaka ʻana o 2017, ua hana pū ʻo Puma me Sweden Gorillas, kahi hui alanui o nā mea hana kūloko e kū mau ana i laila e hoʻonohonoho, hoʻoponopono a uhai i nā kūlana e hōʻike ana i ka ʻuhane o ka moʻomeheu alanui a me ke ʻano maoli o ka "rule the street". Ma hope o ka holomua o kāna mau ʻahamele i mālama ʻia ma nā ʻāina ʻo Gulf Cooperation Council, e mālama ka hui "Swedish Gorillas" i kahi pāʻina ma ka hui ʻo Boma ma ka lā mua ma 6:30 pm, i mua o nā talena kūloko, nā mea hoʻomohala kūloko a nā mea pena kiʻi mai ka Middle East, ʻEulopa a me India.
ʻO "WVY" "Hermany" ka hanana mele hou loa a e hoʻopaʻa ʻia kahi hui hoʻomohala kūloko i kahi pāʻina kaʻao ma ka hui ʻo Boma ma ka lua o ka lā ma 2 pm i mua o nā mea hoʻokani pila, nā mea hoʻomohala, nā mea ʻono kūloko a me ka "WVY" mea hana / DJ " Hermany” AY ma nā lā mua ʻelua ʻO ka lua. Aia nā mele mai nā hoʻopaʻa leo ʻaoʻao B o kāu mau mea pena punahele a hiki i ka ʻike ʻana i nā talena hoʻohiki e hana nei i ka manaʻo hohonu ma ka Pūnaewele. He pāʻina manuahi kēia, he ʻike e poina ʻole.
Ma ka lā ʻelua i ka hola 5:30 p.m., e lawe mai ana ʻo PUMA i ke kahua o ka mea mele ʻuhane pohihihi ʻo H. a. R., ka mea i lilo i kaulana no kāna mau mele hoʻonaʻauao. Ua hāpai ʻo H. a. Ua haʻalele ʻo ia i kahi ʻino o nā nīnau ma ke kaiāulu mele, mālama ʻole i kona ʻike a hoʻolilo i kāna poʻe hoʻolohe i kāna mele. E hoʻokani ʻo HA R. He hana hoʻohiwahiwa, me nā hōʻike a Alicia Keys lāua ʻo Cliff Jean, ma ka Soul Festival ma Dubai: kahi hōʻike ʻaʻole e nalo.
E hōʻike ana nā mea kūʻai aku ʻo Puma i nā hoʻolālā lole maʻamau e hiki mai ana a e hoʻolaha ana i nā hui PUMA paʻi palena palena hou e like me Joppenhaven, Fenty, XO (The Weeknd), Sophia Webster, Trapstar a me Naturelle.
Ke kākoʻo nei ʻo Puma i kēia hanana a me ka hoʻomohala ʻana i ka hanana o Soul Dubai ma o ka hahai ʻana i nā wāwae o nā mea pena kiʻi Puma honua a me ka noʻonoʻo hou ʻana me ka manaʻo kūloko. Ke hoʻomaka nei ka hoʻolaha ʻaʻahu maʻamau ma ka Hikina Waena a e makaʻala ʻo PUMA i ka hanana.