M'dzina la kukongola..Guerlain amapereka chidwi chapadera pakukhazikika

Chitukuko chokhazikika chasanduka malo اChidwi chogawana ku Guerlain, pa Aliyense strategic level Zolimbikitsa komanso zolimbikitsa

Monga chandamale cha bungwe la oyang'anira komanso gwero la kunyada kwa ogwira ntchito.

Chilengedwe chatilimbikitsa kwa chaka 1828

Guerlain adachokera إMouziridwa ndi chilengedwe kuyambira 1828. Kwa zaka 12, takhala tikukonzekera kusunga chilengedweة Chiyambi cha ntchito yathu. ali Kudzipereka kumeneku kumachokera ku ntchito yathu yogwira ntchito ndikupereka zolowa zathu ku mibadwo yamtsogolo فKuzikwaniritsa padziko lonse lapansi ndi kutsimikiza kotheratu ndi kudzichepetsa.

Chifukwa cha kukongola, Guerlain adadzipereka kupanga dziko kukhala lokongola kwambiriشOnetsani udindo wochulukirapo. IkhozansoنKudzipereka kwathu pachitukuko chokhazikika kumalumikiza njira zomwe timatenga ndi strategy Zimagwirizana ndi ziyembekezo za makasitomala ndi anthu ndipo zimachokera ku zolinga zazikulu ndi zomwe akwaniritsa Wosiyana. Timagwira ntchito zosiyanasiyanamoyoj ndi zatsopano zisathe, nyengo ndi mgwirizano. ndipo, chofunika kwambiri, Tikuyesetsa kuteteza chimodzi mwazinthu zofunika kwambiri padziko lapansi ndi iye njuchi;



"Ku Guerlain, lonjezo loteteza dziko lapansi ndi gawo lofunikira pakuwonetsetsa kuti zolengedwa zathu zikuyenda bwino. Ndipo gwirani ntchito pamaziko abwino. Tikudziwa motsimikiza kutiاkudzipereka ku iziChinthu chachikulu chimene tingachite Kubwezeretsanso Chilengedwe Ndikuthandizira kuteteza kukongola kwa dziko lapansi mwanjira yathu yapadera, makamaka njuchi, zomwe timazitenga ngati chizindikiro.aGuerlain ndi kalozera pakudzipereka kwathu. Tili ndi ngongole zambiri kwa iwo! Pazaka zingapo zapitazi komanso chifukwa cha zolemba zomwe takhala tikusunga kwa zaka 13, Guerlain wasintha kwambiri ndikusintha zomwe akufuna komanso mabizinesi okhazikika pomwe akusungabe zomwe amafunikira. khala Ndinakhala Ndikukhulupirira, kuposa ndi kale lonse, kuti tsogolo la Guerlain lili mu mgwirizano pakati pa moyo wapamwamba ndi chitukuko chokhazikika.

veronique Courtois

Rkutaya mtima GUERLAND EXECUTIVE

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nkhani

"Khalani Ulemu"

Guerlain kutsatira nsanja،

Tsopano likupezeka mu mtundu wapadziko lonse lapansi.

Pulatifomu yakhala ikugwira ntchito mu Chifalansa kuyambira 2019, ndipo Guerlain tsopano yakulitsa kufikira kwake kuti ilole mwayi wopezeka padziko lonse lapansi, kutsatira komanso kuwonekera powonjezera mtundu wa Chingerezi wapaintaneti.

Dziwaninso luso lathua

Mowonekera bwino kwambiri papulatifomu: Khalani Ulemu

Zatsopano zokomera zachilengedwe zochokera ku Guerlain

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Zotsatira Ntchito yayikulu komanso yochita upainiya kuchokera ku imodzi mwazonunkhira zabwino kwambiri ndi zodzoladzola zomwe zidaganiza zokweza chophimba kuti zilengeze zotsatira zake zazikulu ndi zolinga zofunika pakusunga chilengedwe. Zotsatira Khalani Ulemu Kuwunikira momwe a Guerlain amagwiritsira ntchito zopangira zopangira ndi omwe amawapangira.khala Zopangidwa Zotsatira Khalani Ulemu Poyamba ankagwiritsa ntchito mkati monga umbonichogwirika على إKudzipereka kwathu pazakhalidwe ndi chilengedwe wautaliة Nthawi ndi chosasinthika. وposachedwaتkuseka Kwa ife chifukwa cha momwe zidachitikira Kugwiritsa ntchitoNazi ndi magulu athu ndi akatswiri akatswiri, ndiye chida ichi chidzakhala chamtengo wapatali ponena za kuwonekera komansoizi sTibweretseni pafupi ndi makasitomala athu. Chifukwa chake, chakhala chinthu chofunikira kwambiri pakumvetsetsa bwino kayendedwe kazinthu zathu, moterotimalumikizana Zotsatira Khalani Ulemu kupita kumalo oyesera a digito بPulogalamu yopangidwa kuti igwirizane ndi kuchuluka kwa zomwe ogula amafuna kuti aziwonekera, motero zimalemeretsa makasitomala Guerlain.



nkhani

Guerlain nsanja "Khalani Ulemu"

Nkhani yamakampani onunkhira a citrus imayambira ku Tunisia ndikuuzira Guerlain

،

Yankho litha kupezeka kudzera patsamba GUERLAIN.COM  Kuti muwone zotsatirazi

Mowonekera bwino kwambiri kuwonjezera pa Chotsatira:

Guerlain adapanga nsanja Ulemu wa Bee yankhaniًZofunikira za European regulatoryLinapangidwa mogwirizana ndi kampaniyo DNA PRODUCT, kampani yaku Switzerland yomwe idakhazikitsidwa ndi akatswiri omanga nyumba idayamikiridwa pankhani yatsatizana komwe adapanga Tracker Yodziwika Ngati "Respect-code" Zomwe zimapatsa wogula zomwe zimamuchitikira zomwe zimakwaniritsa chidwi chake pazamalonda pogwiritsa ntchitoنKukwanira, kolondola, kolondola komanso kutsata kwenikweni kwa chinthu chilichonse ndi chizindikiro chake chimodzi chokha.



nkhani

pulatifomu wokondedwa Khalani Ulemu Zamakono zamakono

luso lokhazikika

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Tapanga Zotsatira Khalani Ulemu mogwirizana ndi kampani DNA PRODUCTWoyambitsa wake anali kampani yomwe imagwira ntchito potsata zinthu Robin Cornelius anali m'modzi mwa omwe adayambitsa ntchito yopanga nsalu yokhazikika m'mbuyomu kuti Zimayamba Zolimbitsa thupi "Kugwira ntchito mu kutsatira mankhwala" Kukwaniritsa kumwa moyenera.

Nkhani ya mtundu wapamwamba wa Guerlain kuyambira pachiyambi

Robin Cornelius akuti:

"Kwakhala kofunikira lero kuti ogula akhale chimodzi mwazinthu za equation. Ogula amalumikizana ndi chidziwitso chokhazikika chazidziwitso zotsutsana, koma zikafika powonekera amakhala ndi zofuna zatsopano, amafuna kudziwa komwe akugula. Eni mabizinesi ayenera kumva kuti ali ndi udindo kuyankha pazoyembekeza zatsopanozi ndiAmafotokoza momveka bwino momwe zinthu zilili komanso malo opangira zinthu zawo. Ndine wosangalala kuti Guerlain ndi mpainiya wothandiza pa ntchito ya zodzoladzola!”

Guerlain akukhulupirira kuti kuwonekeratu kumatanthauza kugawana zochita zathu pazachikhalidwe komanso zachilengedwe mowona mtima komanso mwachilungamo. nsanja Khalani Ulemu Chowonjezera chowonjezera chomwe timawonjezera pa njira yathu mlengi chilakolako kukhazikika.

zolinga za nsanja Khalani Ulemu

Guerlain amadzipereka ku mfundo yobwerera ku chilengedwe, ndipo amafunitsitsa ngati n'kotheka kuti zosakaniza za mankhwala ndi 95% zachilengedwe. Ndipo izo popanda kusokoneza chitetezo kapena kumvaKupatulapokukhutitsidwa kwanzeruj.

100% mwazolengedwa zathu zatsopano

(Bإkupatula Kutulutsa(AT Products Ltd.) Idzatsatiridwa kuyambira pano mpaka 2022

Zosakaniza zopitilira 500 zatsatiridwa

pa nsanja Khalani Ulemu mu 2020

Zogulitsa zopitilira 100

zawonetsedwa pa TheZotsatira M'chaka cha 2020

40 zothandiziraa ndi mnzakea malondaa

Maudindo awo awonetsedwa papulatifomu Khalani Ulemu

250 antchitoa ndi mnzakea

Amasonkhanitsidwa kuti aziyendetsa nsanja





zamoyo zosiyanasiyana

Kuyambira 1853, pamene njuchi anakhazikika mu Oل Kamodzi Pa kapangidwe ka botolo la Imperial Fragrance cologne, lopangidwa ndi woyambitsa mtundu wa Guerlain.Wodzozedwa mwapadera kwa Empress Eugenie,Tili ndi mgwirizano wapadera ndi njuchi.

Kwa zaka pafupifupi 170, phokoso la njuchi lakhala pakati pa zolengedwa zathu وTinali ndi chilakolako chomwecho chopanda malireاKugwiritsa ntchito zopangira zachilendo. Tili ndi ngongole zambiri ku njuchi. Biodiversity ndiye maziko a luso lathu. wimaonekedwe Njuchi ndizo maziko a mitundu yosiyanasiyanaYue Imachitira umboni za nthawi yathu ino ndi kuopsa komwe imawululidwa, ndipo imagwira ntchito yaikulu mu ndondomeko ya pollination yofunikira pa kubalana kwa zomera. Chifukwa chake, ndikofunikira kusungabe moyo wake kuti zitsimikizire chitetezo cha chakudya chadziko lathu lapansi. وZaChitani gawo lathu (ndi zina ...)، Kuteteza njuchi kunali ngati lamuloa nzerua. Poganizira cholinga ichi, tapereka maubwenzi asanu ndi limodzi Waveة kusamaliraTiyeni tithetse.



zamoyo zosiyanasiyana

Mgwirizano wathu

Wodzipereka kuteteza njuchi

	Mgwirizano wokhazikika pakufufuza ndi chifundo ndi Brittany Association samaliraSan Kuteteza njuchi zakudaBungwe la Ouessant Brittany Black Bee Conservation Association (ACANB) kuchita pNdili ndi mizati iwiri: Choyamba ndi TheThandizo Thendalama kuti zitheke Ntchito yosamaliraming'oma ndiBizinesi zosiyana izokuchitaHa msonkhano, ndiChachiwiri ndi Thandizani ntchito zofufuza ndi kulankhulana.
Kuyambira 2015	Mgwirizano ndi French Observatory of Bee Sciences (Observatoire Français d'Apidologie, OFA) - للthandizo ndi Kukula kwa chiwerengero cha njuchi ku Ulaya ndi ku UlayaKupititsa patsogolo ntchito ya alimi a njuchi, yomwe ili yofunika kwambiri ndipo yakhala imodzi mwa ntchito zosowa.

zamoyo zosiyanasiyana

ambiri 2017	gulu zochitika PalMayunivesite zosangalatsa bnjuchi Khalani Mayunivesite" Zomwe zimabweretsa akatswiri otsogola pantchito zamankhwalaجال (Kuphatikiza asayansi, mabungwe, oweta njuchi ndikonzekeranianthu ndi makampani ogwirizana) kuti apeze njira zabwino zothetsera njuchi ndi machitidwe.
ambiri 2018	Kukhazikitsa sukulu yodziwitsa za kufunika kwa njuchi "B-Sukulu"Pulogalamu iliyonse yoyendetsedwa ndi ogwira ntchito pakampani yophunzitsa ana asukulu za pulaimale ndikuwaitanira kuphunzira Zambiri pa ntchito yofunika yomwe njuchi zimachita ndikudziwitsa anthu za kufunika koziteteza.
ambiri 2020	Kulengeza mgwirizano ndi Munthu ndi biosphere Thendi tديره UNESCO mogwirizana ndi French Observatory of Bee Sciences Ndipo adapangidwa kuti aziphunzitsa Alimi atsopano ndiKuphatikizika kwa zibwenzi zomwe zimagwira ntchito yoweta njuchi من padziko lonse lapansi, komanso rating Yezerani phindu katemera zomera mu biosphere reserves. Chifukwa cha mliri wa Corona, MATENDA A COVID-19Pofuna kusunga chitetezo cha onse ogwira nawo ntchito ndi ogwira ntchito mu polojekitiyi zodabwitsa, kutayikaTapanga chisankho chogwirizana, ndi chilolezo cha UNESCO ndi French Observatory, kuti tisiye maphunziro a alimi a njuchi, omwe poyamba adakonzedwa kuti achitike mu April ndi May 2020. Pulogalamu yoyamba yophunzitsira idzayamba mu April 2021.
ambiri 2020	kumasula Mgwirizano ndi Foundation khalidwe Planet, lomwe ndi bungwe أtinayambaأNayi katswiri wazachilengedwe komanso wojambula wodziwika bwinoوP internationala Yan Erkutiس-Bertrandد 2005. Cholinga cha mgwirizanowu ndi kudziwitsa achinyamata za بZovutat nkhope Chitetezo cha njuchi. Mgwirizanowu uthandiza Mbali inayi في ndalama Awiri mwa Kuyendetsaة Zochita "ayi Roche Zomwe "Mng'oma', malo opangira zojambulajambula Mphunzitsi wa bungwe lodzipatulira kuti adziwe za ulimi wa njuchi. monga adzalola Mbali inayi بkuwuka Ogwira ntchito Guerlain bkuchita misonkhano B sukulu Ndipo izo Mothandizidwa ndi amkhalapakati Planet yabwino Kwa ana ochokera m'magulu omwe amayendera sukulu Kuchokera ku malo ake ochezera.



zamoyo zosiyanasiyana

Kudzoza kwathu ndiاzatsopano zathu

Kuyambira maziko Nyumba ya GuerlainZida zopangira zidakhala gwero lalikulu la kudzoza komanso kutsogola. Konzekerani Timalonjeza kuteteza zosiyanasiyanamoyoIchi ndi sitepe yachibadwa kuonetsetsa ubwino ndi moyo wautali wa zolengedwa zathuHa وGwirani ntchito motsatira njira zolondola. monga يth ifeإKudzipereka ku cholinga chachikulu ichi kuti titeteze kukongola kwa dziko lapansi njira yathu. wolunjika إNjira zathu zakumaloko zoteteza kusiyanasiyana kwamoyoj pa mkanda maubwenzi kuumba njira لZopanga zokhazikika monga zilili mlembi Ndi opereka anga honey ndimaluwa maluwa a orchid; m'nkhani ino, Guerlain adachita msamphaku Ndi ena Mabungwe ndi Eni akeاMaswiti am'deralo ku France, Europe ndi bاmtengo kuzunguliraDziko lapansi kukhazikitsa mapulogalamu ndiThenjira zaKupanga kosatha kwa zinthu zofunika izi. Guerlain amagwira ntchito mkati ndi kunja على ThandizoُChikhalidwe, chilengedwe, chikhalidwe ndi chuma njira kuteteza Theore Zinthu zachilengedwe zomwe zimapangaنa. Timayesetsa kupereka chithandizo chanthawi yayitali kumayendedwe athu okhazikika, pazaka khumi Kwambiri. Izi ndi zoonekeratuMu mawonekedwe a thandizo lazachuma, thandizo laukadaulo ndi sayansi, komanso luso lothandizira luso, Chonde kugawana اkwa zokumana nazo niche ndi Magulu athu odzipereka. zotsatira kuchokera Kusakaniza "Bizinesi Yachilungamo" بNtchito zambiri zachifundo kuchokera kusinthanitsa zokumana nazo zaumwini ndi misonkhanozogwirizana ndi ntchito.

Kusintha Kwambiri: Mawonekedwe Ojambula

Pofuna kupanga mafuta onunkhira okongola kwambiri pogwiritsa ntchito zipangizo zamakono, amawononga tيRey Wasser خBer صنkudziwaة mafuta onunkhira M'nyumba ya Guerlain gawo limodzi mwa magawo atatu a nthawi yake مساmfulua kwa ine zonse padziko lonse lapansi Sakania za zipangizo. Ndi yodziwika ndimalingaliro MwachidwiوLuso Zowonaة zoonaة zimachokera ku moyo, Choncho Iye amafufuza zamoyo ndi zipangizo zosiyanasiyana. Akuti: “Sitigula katunduZodabwitsa basi zolimbikitsaTimagula kwa winawake makamaka. zaGuerlainNdi mkhalidwe wachilengedwe ndi waumunthu uwu womwe umafotokoza bwino tanthauzo la "njira zamphamvu".korona wokhazikika” wopangidwa ndioreWokondedwa Ha.



zamoyo zosiyanasiyana

Phunzirani za maubwenzi awiri apakati pa Guerlain

ndi njira zopangira zokhazikika

tianzi Kwa ma orchids: Kudzipereka kwapadziko lonse kwa mfumukazi yamaluwa ya chomera

Duwa la orchid kapena mfumukazi yamaluwa okwera amakondedwa mwachilengedwe ndi mawonekedwe ake Ndikofunikira kukhala m'malo osadziwika kwazaka zopitilira 100. ku Tianzi, kumwera chakumadzulo kwa China Ufumu wamaluwa wa ma orchids umagwirizana kwambiri ndi chilengedwe chapadera cha Yan'an Tropical Forest. وKupeza zinsinsi za iوKwa moyo wa orchid ndi kusintha kwake, Guerlain wapanga zomwe zimadziwika kuti Okidarium, yomwe ndi nsanja yapaderaلKafukufuku Amakhala ndi labu رKafukufuku wa Aisy ku France (Strasbourg) akuphunzira za ubwino woletsa kukalamba wa maluwa a orchid, munda woyesera ku Switzerland (Geneva), komanso Tianzi Biodiversity Research and Development Center ku China. Kuyambira 2008, adalumikizana ndi JRalan m'malo osungirako zachilengedwe aku Chinacholinga ndikuthandizira chitukuko chaulimiKuteteza kangapo kwa nyama zosowa ndi zomera zomwe zili m'malo otetezedwa. Kuyambira 2008, maluwa opitilira 30.000 abzalidwanso,kuti Ku Tianzi kunayambanso kukula kwa mitundu yonse ya maluwa.



zamoyo zosiyanasiyana

uchi kuchokera O. ChilumbaيSan

Chizindikiro champhamvu

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Liti anatero Dar: nyumba Guerlain mwachidwi Kutolere Chisamaliro chakhungu " bambo anga Royal"، anakhalabeKufunafuna uchi wambiri khalidwe. ndipo anapeza kuti uchi kutitimapita Inekudziwa njuchi yakuda kuthetsa في O. ChilumbaيSan Amakwaniritsa zosowaHa. NdinapangaKudzipatulaamene anakhala Mitundu iyi njuchi zosowa khalidwe la rustic Alfred. Bungwe la Brittany Association for Conservation of Black Bees (Conservatoire de l'Abeille Noire d'Ouessant) mu أويSan Preserve Cholowa ichi kenako anapanga Guerlain Adapanga ubale nawo kuyambira 2008 kuti amange anthu ammudzi ndiإmbuziاب ming'oma yomwe imadalira kunyumba أويZofunikira zosayerekezeka san Kutchuka. Mgwirizano woyamba wa Partnership mu 2011 unatsatiridwa ndi Sponsorship of Sustainable Development Charter wazaka 2014 wosainidwa mu 10 kwa zaka XNUMX. وMpaka pano, mgwirizanowu wakhazikitsidwa pazipilala ziwiri: Choyamba ndi thandizo la ndalama kwaLimbitsani Kusamalira ming'oma ya njuchi ndiBizinesi zosiyanasiyana zofunika ndi msonkhano, ndichachiwiri iye Thandizani ntchito zawo zofufuzira ndi kulankhulana. limbikitsa izi.chaneloإwapadera لkupanga Guerlain pofunafunaKuti mupeze uchi watsopano wapadera لkukhalaه akutali، Ndipo izoلluso Sakanizani za mafuta odzola pa qاعles ever.



zamoyo zosiyanasiyana

Zopambana

6 Tanthauzo mgwirizano wodzipereka kuteteza njuchi

mgwirizano ndi Brittany Association Pachilumba cha Osan Kuteteza njuchi zakuda.

mgwirizano ndi French Observatory of Njuchi Sayansi.

Kukonzekera zochitika za "B Universities"..

Kukhazikitsidwa kwa "B School" Sukulu ya Bee".

Mgwirizano ndi Munthu ndi biosphere Thendi tديره UNESCO mogwirizana ndi French Observatory of Bee Sciences.

Mgwirizano ndi Foundation khalidwe Planet

zokhumba

12 Nambala ya zida zopangira Zowonetsedwa target get kuchokera kumayendedwe okhazikika opangira pofika 2022

njuchi kuti Khalani nyumba ya Guerlain Kampani yotsogolera M'munda wa chitetezo cha njuchi padziko lonse lapansi





luso lokhazikika

Guerlain: Udindo Waupainiya

ndi moyo wokhazikika

kwa zaka zambiri, اNdinadzipereka جYERLAN SUSTAINABLE INNOVATION KUPITIRIRA KUPANGAndi wochezekazachilengedweة ndipoZodzoladzola Zotetezeka Zopangidwa ndi zinthu zachilengedwe. وLingaliro ili likugwira ntchito على Chilichonse kuyambira ndiZida zogwiritsira ntchito، وnjira yonse kunyamula katundukundi kusamutsaHa. جDer pozindikira kuti malo ntchito <cerlan kuphatikiza likulu chachikulu ndi malo opangirawogulitsa katundu. Ponena za dzanja mankhwala: olumikizidwa mudzaze, ndienvelopuZofatsa, zachilengedwe kuphatikiza ndikusintha Carbon footprint popanga ndi malo ogulitsa لNdi umboni wowoneka wa njira yokhazikika yachitukuko yomwe yakhala ikuwongolera kampaniyo kwazaka zopitilira khumi.

Ndipo zambiri Timakulitsa m. osiyanasiyanaZoperekakuTimayesetsa kuchepetsa kuwononga chilengedwe kuyambira nthawi yomwe ikubweraiye anathamanga kapangidwe kake، ndimea pokhazikitsaHa ndi zopangidwa Kufikaakudya.

kuyimiridwa Cholinga chathu choyamba في Chitsimikizo chapamwamba kwambiri komansoKuyambitsa zodzoladzola Zotetezeka komanso zothandiza. وkuti muyankhe ndichithunzi Bwino kwa panopa chikhalidwe chikhalidwe ndi kukula chilakolako makasitomala kupeza zambiri Zipangizo Chilengedwe muzogulitsa, tinasankhanso kukoka enaZigawo za mankhwala ndikufunafuna njira zina ali ndi. Zonse popanda kunyengereraس بQuality, efficacy ndiZotsatira.



luso lokhazikika

Kuchokera kumalingaliro a chikhumbo chofuna kukula اKwa mosalekeza, kupita patsogolo kumayesedwa في Iliyonse mwa maderawa pogwiritsa ntchito pulogalamu idebox Zomwe gulu Chithunzi cha LVMH بLipangitseni ndikuwerengera Environmental Performance Index. Chida chowerengerachi chimateromlingo Chilichonse chatsopano mu madigirii Kuyambira 0 mpaka 20 malinga ndi chilengedwe chake. وmankhwala aliwonse Lembetsani Pamwamba pa 12 akhoza kufotokozedwa ngati wopanga monga wokonda zachilengedwe. وPofika kumapeto kwa 2022, takhala tikukonzekera kukwaniritsa 100% zopangidwa zatsopano. kukwanirachilengedweة chigoli chapakati Kupitilira 12 من 20. Popeza chaka cha 2018 Pamene ife anapangaكيTsaku udindo wa Kupanga "zolemba zoyenerachilengedwe” Ifenso tinagwira ntchito Kupititsa patsogolo malonda athu ndi kukondedwaيل momwe ndingathere Zipangizo chilengedwe nthawi iliyonse mukalolakuphatikiza choncho Kukwaniritsa cholinga cha 95% yakuphatikizazachilengedwe,kutitinawerengera Traceability kwa 100% ya zosakaniza zathu.

Njira yathu yopangira zatsopano zokhazikika siziyamba Ndipo chimatha pogulitsa mankhwala. فTimayesetsanso kuchepetsa kukhudzidwa kwa chilengedwe ndi zida zathu zotsatsira. فMphatso, mwachitsanzo, zimakonzedwanso motsatira ndondomeko ya maphunziro 3 R (Chepetsani ndikugwiritsanso ntchito وKubwezeretsanso). Mu 2019, 80% ya izo zinali zogwiritsidwanso ntchito, zobwezerezedwanso, kapena zopangidwa kuchokera kuzinthu zobwezerezedwanso (makamaka Manalthonje أو poli إethylene Thezobwezerezedwanso). Cholinga chathu cha 2020 kuti afike ku ratio 95%.



luso lokhazikika

Chidule cha zopambana zomwe إkudziperekaN / A kunja

botolo la njuchi

zowonjezeredwa kwantchito payekha

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cholakwikayt Gawo limodzi ochuluka ziyembekezo za makasitomala, ndiMakamaka Makasitomala omwe amakopeka ndi njira zina zomwe sizingathetsedwe kwathunthu kapena pafupipafupi، فadalipira Guerlain Zoperekambale Zowonjezeredwa komanso zaumwini kumagulu atsopano osayerekezeka. pa Factor Zithunzi za Corval Kuyambira pomwe idakhazikitsidwa mu 1853 botolo la njuchi limapangaWodziwika ku Guerlain. amene akhoza re zopakidwa Ndi mitundu yathu yonse ya zonunkhira, zomwe zilipo zoposa 130 Mwa zomwe M'kabukhu m'masitolo athu ambiri kapena mukapempha. botolo la njuchi Zowonjezeredwa moyokulengeza za إلتkukumana ndizapamwambaة بkukhazikika. Izi zakhala gawo la Nyumba ya Guerlain Kuchepetsa kukhudzidwa kwa chilengedwe chaلphukusi ndiKuyika. Zonse posamalira TheKukhulupirika pazikhalidwe zamakhalidwe apamwamba komansoKupambana mu chidziwitso ameneGuerlain Tbra في kwambiri chithunzi. Angapezeke pa LabuSinthani Botolo Njuchi zili mkatikati mwa masitolo athu ambiri, komwe kukula, mtundu, mawonekedwe ndimgwirizano ndi tepi kupanga iliyonse Botolo Wapadera.

Mmilomo Rouge J

zowonjezeredwa

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Rouge G lipstick akadali amodzia Kuchokera angapo ya disposable milomoة Pazowonjezera zomwe zili pamsika, zidakonzedwanso mu 2018 kuti zibwerezedwensoa kudzazanso ndiamakumana mتKufuna kwamakasitomala ochulukirapo, onjezani pamapangidwe am'mbuyomu ndi maginito okongola a clasp kuti asindikize phukusi, ndipo itha kudzazidwanso ndi njira zina zopitilira 450. wa lipstick،monga ambiri Zosankha Mapangidwe apanyumba akunja.



luso lokhazikika

Wowolowa manja chiphaso choyambira

Chizindikiro cha kufunitsitsa kwathu kubwerera ku chilengedwe

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تNdabwera poyera Licensil Foundation pakhungu chifukwa cha mndandanda wazinthu zake (kawiri zosakaniza zochepa poyerekeza ndi.mafutaASاس osati <cerlan). Ndakusowa97% ya zosakaniza zake za zipangizo zachilengedweة*, pamene a3% yotsalayo ndiyongowonjezera تusiku wabwino Fomula ndi kumverera kwachithupithupi ndi mankhwala. wakhala wonetsaniت thاusiku moyo kuzunguliraTe Kuti chilengedwe zimakhudzakapangidwe kake seweraوt wagwa bDigiri akaleة**. ويتكاMl Wowolowa manja Maziko Izi Ndi apamwamba kalasi zachilengedwe mchere inkiZotsatira Ndi zosakaniza za vegan zam'madzi, NdipoKhamaك Amapereka lingaliro latsopano za zodzoladzola zapamwambaة. qبيkukula ntchito Themayiko awiri Chosakaniza ndi tara chingamu ndi zowonjezera zaalgae red navy على apongozi amunaاية khungu ku kuipitsa*** kumulola kupuma, kupeza aNyemba yoyera ya cocoaKhungu lonyowa، monga fufuzaniلInnovative teknoloji bwino ndiImalimbitsa zotchinga pakhungu pogwiritsa ntchito zotumphukira Prebiotics ndi probiotics. Mwachidule, maziko kirimu Ayiنسayi Zimatsimikizira TheإKudzipereka kopangidwa ndi Mtsikanaاn kugwiritsa ntchito zinthu zachilengedwe Zodzikongoletsera zonse zomwe mupanga m'tsogoloa.



luso lokhazikika

Wowolowa manja bambo anga Royal

Mu botolo loyera lagalasi

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mu 2018، Ndipo m'malo mwake TheاKudzipereka komwe mudapanga Guerlain lokha kuti lichepetse kuchuluka kwake kwa carbon by اKugwiritsa ntchito mitsuko ya kirimu kwa Imperial OrchidZaka ziwiri zapitazo, munatsimikizira Guerlain anachita upainiya kenanso liti kusankha kwake kirimu thirakitara bambo angaRoyal yopangidwa ndi galasi lopangidwanso 90%. وtضNkhani yabwinoyi imachokera pa chiwerengero cha makasitomala omwe sakondathirakitala osati kokha, komanso tenga Ndi iwo muulendo Komanso mosangalala. Ndiyeno mumatilipira iziه Theإyankho kukhutitsidwaInde kupitiriza lusoZaid من Kuchuluka kwa zobwezerezedwanso calcein, nditimagwiritsa ntchito galasia kulemera kopepukaًa, ndiTimadzaza zonona zofanana في thirakitala Wowolowa manja bambo anga Royal zatsopano. mwinaMungapeze bwanji chilinganizo choyera ichi tsopano mkati thirakitala NEO منInfinite Glass®, NdipoKonzekerani luso bwenzi lachilengedweة kuchokera kwa mnzakeNdi verison ndi choyamba kirimu paketi deluxe zopangidwaة Wopangidwa ndi magalasi 90% obwezerezedwanso mwa izo 25% mutatha kumwa (polymerase chain reaction). kukumana onse iziمUbwino في mtsuko zonona, kumathandizanso kutichepetsa pansi TheKuchuluka kwa mpweya wapachaka wa 44% kuchepetsa kumwa madzi ndi 42%****

* Malinga ndi ISO 16128. Kuwerengera kumaphatikizapo kuchuluka kwa madzi. / ** Zotsatira pa Kutentha kwapadziko Lonse Kugwiritsa ntchito madzi kugawidwa ndi 2, malinga ndi Guerlain Fluids. / *** Kuyesa pulagi-mu chitoliro. / **** Poyerekeza ndi zonona gulu chilinganizo bambo anga Royal 50ml idakhazikitsidwa mu 2016. Kuyerekeza kutengera voliyumu 800.000 mitsuko komanso powunika magawo atatu oyamba a moyo wazinthu: zopangira, kupanga ndi zoyendera.



luso lokhazikika

Zopambana

kulemera kopepukaa mtsuko kulemera kopepukaa ndi 60% Orchid Imperial Cream. Kuchepetsa kuchuluka kwa mpweya wanu ndi 44% kirimu mtsuko bambo anga Royal.

mbale njuchi zowonjezeredwa mabotolo a njuchiWodziwikaة Kwa Guerlain Zowonjezeredwa kwa moyo wonse

kampani yoyamba

Zomwe zimapatsa makasitomala ake mwayi wobweza zotengera zopanda kanthu

Zotsatira mkungudza zobwezeretsanso zopangidwa ndi gulu Chithunzi cha LVMH

zokhumba

pofika 2021 kukhala 100% Kuchokera kuzinthu zatsopano za Guerlain Zapangidwira chilengedwe

Kukhala nyumba ya Guerlain Kampani yotsogolera في pa kubwerera ku chilengedwe

Timakutsimikizirani kuti mutha kutsata malondawo kudzera papulatifomu Khalani Ulemu, nsanja yathu ya digito yotsatirira ndikuwonetsetsa kuti idakhala ku France mu 2019 ndipo ikupezeka mu Chingerezi kuyambira 2020

* Malinga ndi chida idebox za gulu.





nyengo

Popeza njira zaKusamutsa udindo wochuluka wa ampweya wa gasi Chifukwa cha kutentha kwa dzikoUlalo uliwonse mumayendedwe athu ogulitsa umakhala ndi zotsatira zake

Zowopsa ndizambiri, koma Guerlain ndi othandizana nawo komanso opereka chithandizo wapansiوNdife odzipereka kwambiri kwa iyeKudzipereka pothana ndi zovuta zanyengo izi pamlingo wa zomangamanga zam'deralo ndi zapadziko lonse lapansi. فPambuyo kuyeza mawonekedwe ake a carbon Mu 2007, idakhalaGuerlain Tsopano wokhoza kusankha zikutanthauza Transportation monga ogawana nawo ambiri mu Vuto la gasi wowonjezera kutentha. M'malo mwake, mu 2018 - komwe anali yZopangidwa ambiri Zogulitsa ku France - zogulira zidapanga 56% yazotulutsa zonse za COXNUMX Zoperekedwa ndi ntchito za Guerlain. Pachifukwa ichi, وNgati n'kotheka, timayesetsa ndi mabungwe athu kuti tigwiritse ntchito katundu wapanyanja pogulitsa makasitomala athuيدyen. Pofuna kulimbikitsa izi, kuchuluka kwa mpweya wa COXNUMX kumawerengedwa mu kilogalamu pamwezi ndiKutulutsa B فاتورة billmtengo beuro.

على mlingo wakumaloko, وKale ambiri 2014، ntchito Guerlain Galimoto (Bumblebee kapena Bumblebee)، Zomwe galimoto Kulumikizana usiku zamagetsi100 ٪، osatulutsidwa Phokoso، وsichimatuluka Chachiwiri oxide kaboniKomanso, ndi yosalala komanso yoyera kupereka masitolo ake Parisian katundu wa katundu. Galimotoyi inamangidwa ndi chithandizo anzathu في Speed ​​​​Distribution and Logistics Company ndi Renault Trucks Company، وatsatira Kutolere Chithunzi cha LVMH ndi ena Othandizana nawoakunja Masewera olimbitsa thupi Kulumikizana Zamgululi Tiyeni uku zatsopano Kale kuti tsopano. monga zikuphatikizapo إkudzipereka kwathu misa komanso zombo magalimoto oyendera Ogwira ntchito Guerlain Zomweيkujowina galimotoku wosakanizidwa أو zamagetsi ndi 25%. وltgawo zikutanthauza Mayendedwechibwenzi za chilengedwe, anateroT Dar Guerlain zandalama 43 Lozani Manyamulidwe za magalimoto في Malontchitoyo لyogwiritsidwa ntchito ndikwa wogwira ntchitoون. Koma في likulu kampani Ili m'chigawo cha Levallois-Pere، liti chosowa kwa ine ntchito بmayendedwe، نChonde Ogwiritsa oimira operekera njinga ndi magalimoto mtengo Zophatikiza. وkulondola kwa ogwira ntchitoYemwe amasankha Kuyenda Panjinga Alireza على Chilimbikitso. komanso في Belgium, علىnjira chitsanzo, Malizitsani Perekani njinga kwa ogwira ntchito لkupita ku اmisonkhano ntchitoyo.



nyengo

Zopambana

Mayendedwe Kuyambira 2014, imagwiritsidwa ntchito Galimoto yoyamba yamagetsi ya 100%. zatsopano Kutumiza katundu ku Paris Store.

selo njuchi "La Roche" Timatsindikaلmu kulunzanitsa Pamalo opanga Guerlain Ndi milingo yapamwamba kwambiri yachitetezo cha chilengedwe

100%

Kuchokera kumalo athu ogwirira ntchito ku France ndi 50% ya mabungwe athu

ISO 14001 (Environmental Management System Standard).)

zokhumba

pofika 2022 kukhala 100% من Ma subsidiaries لGuerlain m'madera onse Dziko lapansi ndi ISO 14001 certification

ndale kaboni Pofika 2028 kukondwerera Zaka 200 kuyambira kukhazikitsidwa kwa Guerlain (1-2-3 magawo)



Themgwirizano

Kupitilira zomwe amakonda, Guerlain amathandizira mayanjano

Zomwe zimagwiritsa ntchito mapulojekiti osangalatsa

kuti Malingaliro Kukongola Monga mukuwonera, Guerlain akuyimira Chizindikiro kwa ine Pindulani zomwe zikufalikira منPa إZomwe talonjeza zachitukuko kuti sangalalani zothandizidwa antchito athu، kuti angathe KusankhaGawani في Mgwirizano wathu. Chaka chino tawonjezera chinthu zachilengedwea kwa ine KutolereTheBizinesi zotheka zogwirizana بZopereka tsiku wodzipereka Theتي تPhaziHi Gerlankwa antchito ake pa BSschool، ndipo iye pulogalamu Kuzindikira za masukulu chofunika njuchingati a londeraa لchilengedwezomwe، thamanga Ogwira ntchito athu Kale ambiri 2015.

mtunda Konzekerani Koperani zoyesera في TSIRIZA ambiri 2018، tinayambitsa pulogalamu mwalamulo علىThemulingo mayiko ambiri 2019. khala Kufalikira Izi ndizodabwitsa chilakolako في pitirirani patsogolo فيإkudzipereka kwathu zachitukuko في zonse kuzungulira wasayansi, Kulikonse kuli kampaniyo,وmwina kumasulira Kudzipereka uku kwa ine ambiri من zoyeserera, مayiا kumasula tsiku wodzipereka ambiri2015. في Izi Lero Zomwe perekani izo Guerlain، perekani TheGawani yokha mwaufulu لntchito ntchito zothandiza من mbali Thezachilengedwe أو Theإchikhalidwe. وZitha kuti kutenga Izi ZosinthaMbiri angapo mawonekedwe. Mwa zomwe على njira chitsanzo kanthu "Kukongola Brix" kutiKonzekerani gawo من zokambirana ntchitoyo kuti thandizo Zotsatira Corporation "Bell A Statement" zachifundo("kuti yang'anani جيدة، MafutaNdakatulo chabwino") ، chifukwa Thandizeni Akazi who amathandizidwaمن khansa في Kumverera Thupi lawo linayamba kuyenda bwino ndiMulungu ndi dongosolo zothandizazawo. landira akatswiri zodzikongoletsera وGuerlain cosmetics akatswiri thandizo m'maganizo patsogolo, mu من Makampani zachifundo Ndipo izo kalewodzipereka nthawi yawo على njira ambiri في Zipatala ndipokapenaphindu من zochitika zawoفي Guerlain.

Kale ambiri 2018، Idamalizidwa Tumizani zokambirana ntchito "Kukongola" komanso mu khungu mgwirizano wathu NdiMgwirizano Lorette Vaughan chikondi, Zimakhudza njira zogwiritsira ntchito zodzoladzolandi kusisita kwa amayi ana Zomweن kulandira chithandizo في chipatala ndi kwa ogwira ntchito Unamwinoفي Magawo matenda magazi ndi zotupa في Hopital Trosso ndi Chipatala cha Robert Debre ku Paris.

Kuphatikiza pa ntchito yachifundo ya gulu la "Resto de Coeur", yakhala Magawo a Beauty Prix ndi mwambo wamba, makamaka pa Tsiku la Amayi.